‘Big data’ seems to be the technical jargon making waves in the technology space today. Big data supporters are continuously making a case on how it can transform the way businesses operate today. The belief is that it can help pitch better business performance in the end. The Big data concept promises to “revolutionise our everyday lives.”
Big data is going to change the way we do things in the future – how we gain insight, and make decisions. The change isn’t going to be a replacement, rather it is a synergy and extension.
Okay, do you know what ‘Big Data’ is? For the purpose of this piece, let us start with a few working definitions.